How I Built the Renity Love Brand From Nothing
People always ask me how I built my brand… as if I woke up one day, pressed “post,” and suddenly had a platform. But the truth is, I built the Renity Love brand the same way I built myself: with trial, error, awkward seasons, discipline, humor, and a whole lot of figuring things out on my own.
I didn’t start with a perfect plan or a team behind me. I started with a personality, a phone, and the mindset that nobody was coming to save me — so I had to save myself.
Authenticity Wasn’t a Strategy. It Was Survival.
When I first started on social media, I tried to be “polished” like everyone else — that lasted about 10 minutes. It felt fake. It felt restrictive. And most importantly, it didn’t feel like me.
The moment I stopped performing and just showed up as Renity — outgoing introvert, chaotic but polished, funny but serious when I need to be — everything shifted.
People connected with the parts of me I thought were “too much” growing up.
My facial expressions? They went viral.
My comedy skits? They softened people to my personality.
My confidence? It drew people in before I even spoke.
I didn’t create a brand;
I allowed my brand to form around who I already was.
Consistency Built the Foundation
People glamorize “consistency,” but let’s be real — showing up when you're tired, overwhelmed, discouraged, or doubting yourself is WORK.
But that’s what built my platform.
I posted when the numbers were low.
I showed up when nobody was supporting it yet.
I kept going when I had no idea what “niche” I belonged in.
My consistency wasn’t aesthetic — it was discipline.
It came from the same place that got me through the military:
“If you quit today, you’ll quit tomorrow.”
Humor + Femininity Became My Superpower
The Renity Love brand is so unique because it blends two sides of me:
The funny, unfiltered side that cracks jokes and doesn’t take life too seriously
The confident, feminine side that knows her worth and loves being a woman
Putting those two together created a lane nobody else could fill.
My brand became a space where people could laugh, feel seen, and admire a woman standing tall in her identity.
I Treated My Online Presence Like a Business — Not a Trend
Even when I didn’t have a team, I moved like I was preparing for one.
I studied analytics.
I learned what my audience responded to.
I tracked engagement patterns and optimized my content schedule.
I created systems, even when it was just me running everything.
And most importantly:
I learned how to monetize my personality without compromising my values.
The business behind my brand is intentional.
Every platform has a purpose.
Every piece of content has a reason.
Every strategy has a long-term vision.
Evolution Became Part of My Brand Too
The girl who started years ago is not the same woman writing this today — and that’s the point.
I grew.
I refined myself.
I matured mentally, emotionally, spiritually, and professionally.
And I let my audience grow with me.
What I love most is that my brand never stayed stuck. It evolves every year — modeling, speaking, fashion, lifestyle, press, travel content — because I evolve.
A real brand grows with the woman behind it.
What I Want Other Women to Know
You don’t need a perfect plan to start.
You don’t need a team to become successful.
You don’t need to copy anyone to gain traction.
Your story, your humor, your confidence, your softness, your experiences — THAT is your brand.
The world gravitates to authenticity, not imitation.
Show up as yourself, even if you’re still discovering who that is.
The Renity Love brand didn’t start with perfection.
It started with identity.
It started with resilience.
It started with the belief that I could create something bigger than my past.
And if I can do it, so can you.
